SUN 2016 Report

WHAT?

SUN is a framework to study the adoption of digital marketing strategies (DMS) by NGOs

WHOM?

This research is aimed to identify how social media can play a vital role in identifying the right NGOs for the right work

Why?

For carrying out various CSR activities, many enterprises need to tie up with NGOs, Hence, we are conducting this research to facilitate the Corporates to find right NGOs for their CSR activities more effectively
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